How a leading fintech brand mark its position in Social Media with Laukika’s Digital Storytelling

Fintech platform catering to Banking, Businesses and Consultant was leapfrogged to build narratives and signups through Digital Storytelling

Objective

Challenge

As a fintech, creating social media creative and creating story was a challenge as narratives were technical in nature and it did not yield consideration to the audience
The target audience for the brand are CXO's who are not active regularly on Digital Platforms
The though leadership of the brand was missing to register leadership with TG

Solutions

With the help of Laukika’s solution, digital storytelling, the posts became more creative and innovative. 
The engagement rate increased with the interactive posts and Laukika’s way of involving the stakeholders and socialising it through their network. 
The posts were innovative and gained higher engagement. 

Outcome

Output

4.5%

Follower Growth rate increase

22%

LinkedIn Followers increase rate